Strategic Marketing


Business development


Analysis of domestic market and market penetration with specific reference to the contract sector, as well as identification of opportunities for the business development.

Activation of business contacts in order to establish a network with potential industry influencers and/or new customers.

Support, by means of internal resources, in the promotion of the company among architects and developers, in order to guarantee the firm a commercial presence as well as continuity of commercial operations.

Technical advice with reference to the identification of useful marketing actions and events to support business development.


Analysis both of the company’s offer in terms of products and of its potential for internationalisation, as well as its internal coherence with regard to the contract market.

Identification of the foreign markets with the greatest potential for the company’s business, also thanks to the knowledge of local laws and regulations.

Creation of detailed strategic plans for international development which include:

  • revenue forecasting
  • geographically suitable areas to develop the business
  • possible need for new product development
  • action plan differentiated by target country comprehensive of the estimated amount of investment required.

Activation of trade contacts in the targeted countries. Guarantee of continuity for commercial operations due to the direct presence on the territory

Dedicated to foreign companies

Technical support to foreign companies willing to enter the Italian market, by helping them in the:


Bespoke Events