"Well-being design: the evolution of wellness in architecture", at DURAVIT Showroom in Milan


Ninth episode of "Winter Games Hospitality & Development" series of meetings dedicated to hospitality in view of the 25th WINTER OLYMPICS in Italy "Well-being design: the evolution of wellness in architecture", at DURAVIT Showroom in Milan

The series of meetings "Winter Games - Hospitality & Development" on the themes of architecture and design in the hospitality sector in view of the Milano Cortina2026 Olympics, conceived and promoted by MC International, reaches its 9th stage with the talk entitled "Well-being design: the evolution of wellness in architecture", on 14 September at Duravit showroom in Milan.

As always, the round table compared a city architect, an architect with experience in the design of mountain hotels and resorts, and a special guest representing the theme at the center of each meeting, to take a look at the new perspectives and trends in hospitality. on the Milan-Cortina axis and, more generally, in Italy.

This time the speakers discussed about the issue of wellness in the design phase: the research and achievement of psychophysical well-being, as well as the transformation of rooms into areas used with small spas or gyms, is an increasingly frequent request.

Protagonists of this event: Veronese architect Alberto Apostoli, international leader in the wellness field as a designer of wellness centers and spas around the world, and Francesca Carlino, architect and partner of the ACPV Architects studio | Antonio Citterio Patricia Viel, a Milanese multidisciplinary design studio for architecture and interior design.

From the discussion it emerged that a real revolution of needs is now underway, which has placed "well-being" at the center and which sees design as an indispensable tool in the evolution of living spaces and hotels for the general well- being of people, physical, psychological, social and intellectual.

Moderator of the prestigious panel of speakers, Francesco Scullica, full professor at the Design Department of Politecnico di Milano, while special guest of the evening Marina Baracs, architect and Director Europe for LTW Designworks, who with her twenty years of experience in the interior design of prestigious hotels, has followed the evolution of the bathroom on a global scale.

The event, held both in presence (by invitation) and in live streaming, was hosted by the Milanese Showroom of Duravit, an important German company operating in the field of bathroom furnishings for more than two hundred years and internationally recognized as a leading brand in its sector of expertise.

The entire Winter Games project, which started in 2021 with the support of the Municipality of Milan and the Municipality of Cortina d'Ampezzo, has meanwhile also obtained the patronage of: Ordine Architetti P.P.C. della Provincia di Milano, Ordine degli Architetti P.P.C. di Belluno, Fondazione Architettura Belluno Dolomiti, POLIdesign, and is created in partnership with Guest Magazine, FIABCI Italia - International Real Estate Federation, AREL | Real estate Ladies Association, and NEWH Milan | The Hospitality Industry Network.

To watch the video of the evening on the YouTube channel dedicated to the whole cycle of events: